Saturday Nov 27, 2010

Gayle Sulik Pink Ribbon Blues

Part 1: Dr. Gayle Sulik, author of Pink Ribbon Blues: How Breast Cancer Culture Undermines Women's Health, spoke at Siena College on October 26, 2010. This book shows how advocacy, publicity, and mass marketing created a culture that transformed breast cancer from an important woman's health problem in need of complicated social and medical solutions, to a popular item for public consumption. Co-sponsored by the Sociology Department, the Sr. Thea Bowman Center for Women, Women's Studies, The Office of Academic Community Engagement within the Franciscan Center for Service and Advocacy, and Capital Region Action Against Breast Cancer.

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